Market Research for Medical Devices in India

Doing accurate market research for your medical devices in India is a major factor in developing a successful strategy. Is there a demand for your medical device? How is the medical system set up? What do key opinion leaders (KOLs) say about your medical devices?

Very few firms do accurate market research in India. One of the main reasons it is hard to do market research for your medical device in India is because many market researchers do not have adequate training. Questions that make sense in the West may not work with Indian doctors and the Indian healthcare system. Given this scenario, double-checking what doctors and others say to the interviewers is also a key requirement.

For more information on market research in India, please see the following PBM publications and/or contact us to discuss your specific needs.

2011 India Medical Device Updates (webcast June 15, 2011)
India Medical Devices Manufacturers, Distributors, Exporters Directory 2011 (First of its kind!)
Indian Medical Device Manufacturers Push For Changes in Industry
Updates on the Medical Device Regulations in India
New Updates on India's Expanding Medical Device Market (webcast for sale)
Doing Business in India (webcast for sale)
Strategies for Success in China, Japan, and India (webcast for sale)
Medical Device Market Opportunities in India